Key Takeaways
- MyTruDate stands out by mandating criminal background checks and ID verification through its MyTruCheck system, fostering greater peace of mind for users.
- By embedding background checks and ID verification into the UX, MyTruDate makes safety a built-in source of value for users.
- Amid industry skepticism about data security on dating apps, MyTruDate positions its encrypted safety features as a serious trust-building response.
There’s nothing more powerful than peace of mind in online dating — except maybe positive outcomes. The new dating app MyTruDate promises to provide both.
“Everyone [users] interact with have already passed the same safety-screening process and have been ID-checked for authenticity and accountability,” the app claims in a recent press release.
In fact, MyTruDate says it’s the only U.S.-based dating app to mandate both criminal background checks and ID verification. This isn’t strictly true — we see you, Pare Dating! — but the rise of apps that mandate, not just offer, criminal background checks are poised to set a new industry standard for safety.
The app uses a proprietary in-app service called MyTruCheck to run the background checks.
“We created MyTruDate to solve real problems in online dating.”
If you fail the background check or ID verification, you won’t be admitted. There are no second chances, not even if you pretend to be someone else, according to the site.
“We created MyTruDate to solve real problems in online dating: safety, transparency, and wasted time,” said Chief Trust and Safety Officer Dave Auman.
Obviously, a major benefit of mandating criminal background checks is that they prevent anyone with a criminal record from going on the app, including registered sex offenders. But it also tackles common online dating pitfalls, like catfish and bots, effectively melding safety and convenience.
The app’s high-quality safety resources allows users to make educated decisions about their love lives — a breath of fresh air in these tech-crazy times.
MyTruDate Intends to be “Safer By Design”
MyTruDate markets itself as being “safer by design,” suggesting that users want developers to to weave safety into every element of the platform’s design, from the UX to the matchmaking algorithm.
We’ve seen this proactive approach to safety before, namely by large-scale apps like Tinder and Hinge (DatingNews has written at length about Face Check, Match Group’s AI-powered ID verification tech).
If users need to feel completely comfortable on an app, then the developers may as well introduce safety measures as early in the process as possible. It’s clear that strong safety measures aren’t only good business, but add genuine value to the user’s experience.
“Safety measures aren’t only good business, but add genuine value to the user’s experience.”
Ask anyone who has ever been catfished, duped, or otherwise betrayed by someone they originally trusted on a dating app: Comfort, confidence, and security are incredibly valuable in the world of online dating.
MyTruDate believes its mandated background checks and liveness ID verification foster a “premium and inclusive” environment for serious daters. The more premium and inclusive, the more likely daters are to make real, perhaps even long-term connections.
It only takes a few minutes to use, according to MyTruDate, contributing to the ease of use that daters crave from modern apps. As much as they want safety, they want safety to be quick and easy to find, too.
Do We Have To Compromise Our Own Safety To Be Safe?
Promises abound on dating platforms, chief among them being “Your personal information is safe with us.” But we’ve all seen the reality.
Too often, our data ends up being leaked onto the dark web, or exposed to bad actors. Hackers are going to hack. How can platforms promise safety when they’ve been attacked so many times?
You’d be forgiven for thinking the same thing about MyTruDate, which describes its background checks as “confidential.” This is a loaded promise, considering how Tea, another dating safety app with background checking tools, made headlines for a major data breach last year.
“They’re cutting-edge ways to establish peace of mind from the very first click.”
This is a risk all users take when they sign up for a dating platform. To reassure users, MyTruDate stresses its security strengths: “All information you provide on our Platform is encrypted and transmitted to us in a secure way.”
Auman explained how MyTruDate’s extensive background checks are not for show; they’re “a real solution to long-standing problems that have been frustrating online daters for years,” he said, referring to the rise of bad actors on dating platforms.
In this way, MyTruDate positions its mandated background checks and liveness ID verification as much more than safety add-ons. They’re cutting-edge ways to establish peace of mind from the very first click.