The Scoop: CBD is a substance found in hemp that supports a healthy mood and a clear focus. Unlike THC — the high-inducing chemical also found in marijuana — CBD can instead promote a strong feeling of calmness and reduce anxiety. Penguin CBD wants to help more individuals and couples experience the compound’s benefits through its high-quality products. People who deal with stress and anxiety, especially during the age of social distancing, can order oil, gummies, cream, or capsules from Penguin.
Recently, the team at Penguin CBD received an email from a client named Katie. For a long time, Katie had struggled with anxiety and used many products that didn’t help her. But, after she purchased some products from Penguin, which include CBD oil and gummies, her anxiety quickly diminished.
“Nothing has helped me like your product. It was honestly like a night and day difference for me. The multiple thoughts and worries I normally have rushing through my head lessened, and I was able to focus more on one thought instead of 20,” she wrote to the company.
Penguin offers high-quality products made from CBD — not to be confused with marijuana’s euphoria-inducing component, THC. CBD is the abbreviation for cannabidiol, a substance found in marijuana or hemp plants. CBD comes from the same plant as THC, but produces relaxing, calming feelings, not a sensation of being “high” when ingested.
Penguin CBD offerings are made from sustainably-grown Oregon hemp and are designed to support focus and lessen anxiety and depression. The company’s team understands that stress may be high for people during the COVID-19 pandemic.
“We know it’s been rough lately for a lot of people. Stress and anxiety are high all around during the current situation we’re all in. So it’s honestly wonderful to hear that we’ve been able to lessen that burden for some people,” said Stephanie Evans, Chief Happiness Officer at Penguin.
Couples can purchase CBD products to de-stress together in quarantine. Or, if your partner is facing increasingly racing thoughts, you can order a Penguin product as a gift. While recreational and medical marijuana are legal in many states, CBD is an entirely different experience that helps people feel more like themselves.
Creating a Friendly Company That Welcomes Everyone
Penguin was founded based on a mission to help others. Many Penguin team members have had loved ones who suffer from chronic conditions, including pain, anxiety, depression, or addiction, and struggled to find solutions that work for them.
“Over the years, we’ve seen first-hand how CBD can help them,” Stephanie said.
That’s also why the Penguin team advocates for the chemical compound. Its goal is to spread awareness about just how impactful its products can be.
In particular, they want to address a specific misconception about their products: CBD is not a drug.
“All of our products are 100% THC-free. No psychoactive compounds whatsoever. Nothing that can cause a ‘high.’ Just pure, clean CBD,” Stephanie said.
Another way that the company differentiates itself from its competitors is through its approachability. Penguin found that other companies would use either medical jargon or language that appealed to marijuana users. Both of those approaches may have turned off others who might have been interested in using CBD.
That’s why Penguin focuses on providing users the information they need to make an informed decision about the product. And the company doesn’t want to push clients outside of their comfort zones.
“We just want to give people the straight facts — no bogus or overblown claims — and assist them in making informed decisions before taking CBD,” Stephanie said.
That attitude has helped the company attract an audience of mostly millennials, ages 25 to 34. While it connects with a younger audience, a change in perception of CBD could mean that an older crowd will also find Penguin products appealing.
Offering Many Gift Ideas for Your Loved One
Many people look for gifts for their partners or spouses on Penguin. Whether they suffer from pain or anxiety, customers have plenty of options. Those who are unsure where to start can contact the Penguin customer service team. They’ll provide information and answer questions about the most effective products to buy for a partner.
Penguin offers four main products.
The first is CBD oil, which comes in a variety of flavors, including mint, strawberry, citrus, and cookies and cream. Someone who is stressed or unfocused can take a dropper-full of the oil and put it under their tongue. If they don’t like flavor, they can opt for an unflavored version that they can put into food or drinks.
Customers can choose CBD capsules, which offer the same benefits as the oil but are more portable. They’re also precisely measured, so no measurement is necessary.
Those who don’t want to deal with pills or oils can order CBD gummies, which remind many users of sweet-and-sour gummy worms.
“These are good for newcomers who want to try CBD in a familiar candy form, and they’re also great for workout recovery,” Stephanie said.
An alternative product is the company’s CBD cream, which is used for skin problems, including dry skin or wrinkles. The lavender-scented product is intended to help improve complexion.
“We think that CBD should be something that everybody can share with each other, whether they’re friends, family, or significant others,” Stephanie said.
Penguin CBD: Working to Help Soothe Pain
The Penguin team’s knowledge about which products are best suited for soothing particular ailments comes from its diverse background. Some team members are hemp farmers in Oregon who understand the plant’s healing properties. Others are lab techs who make the CBD extracts that the company uses.
They pass on what they know to the customer service team, who can recommend particular products to customers.
“We’re always looking to add people with creative ideas to help us step outside of the box. We’re a new company, but we’re growing every day,” Stephanie said.
Penguin also keeps an eye on sustainability and simplicity and has developed a process that maintains the natural benefits of organic CBD.
The company also recently added shipping to Canada and the United Kingdom, as well as subscription options that save clients 15% on each order. And Penguin rolls out new products frequently. Since its gummy worms have been such a big hit, the company is considering creating different gummies and new flavors.
It also plans to start putting its products on retail shelves across the country and is even considering developing a physical retail presence.
The young company is taking a cue from its mascot as it considers the best ways to expand. After all, the penguin is all about helping others.
“Honestly, the little guys are like heroes to us. They endure some of the roughest environments imaginable on the planet, and yet they persevere and stick together and take care of each other. We think they’re the perfect mascots for staying chill and waddling on,” Stephanie said.