The Scoop: Loftie has designed a high-tech alarm clock to fit seamlessly into any sleeper’s lifestyle. Its gentle two-alarm system and wide range of soothing soundscapes and sound baths can offer major improvements in how singles and couples go to sleep and wake up in the morning. The clock even features a Bluetooth speaker that can connect to a smartphone through the Loftie app. If you want better sleep and nicer awakenings, then Loftie could be the wellness solution for you.

To my mom’s everlasting disappointment, none of her three children are morning people. And neither is her husband. On weekends and vacations, the four of us frequently sleep past noon. Meanwhile, through some sort of witchcraft, my mom wakes up of her own accord before sunrise on a regular basis, and she spends her mornings waiting for her family to slowly drag themselves into consciousness. 

It takes all her persuasive skills to get the rest of us ready on time for a brunch reservation, and usually at least one person is physically present but mentally still asleep.

However, when 10:15 p.m. comes around, the roles are reversed, and it’s my mom who struggles to keep her eyes open and becomes grumpy if not allowed to go to bed.

Screenshot from the Loftie website
Loftie is a wellness company that uses technology to simplify daily routines.

As I’ve gotten older, I’ve begun to envy my mom’s early-rising habits. She’s able to get so much done by waking up early, and I’d like to feel the most energized at the start of the day instead of at the end of it.

The Loftie alarm clock caught my attention because of its promise to make mornings easier and bedtimes more relaxing. No more harsh phone alarms jarring me awake? I’m in.

Loftie began with the idea that a lot of people are too reliant on their smartphones. Researchers asked study participants if they slept with their phones within arm’s reach, and nearly everyone did because that’s where their alarm was set. The team jumped on this opportunity to help singles divorce themselves from their phones (at least for the night) and encourage couples commit to more facetime and less screen time. 

“We didn’t set out to create an alarm clock. Our goal is to help people have improved tech-life balance,” the team explained.  

A Tech-Driven Team Reinforces Restfulness

As a modern wellness company, Loftie puts a lot of work into using technology for the benefit of mental and physical health. The Loftie Clock is its flagship product, and consumers can expect more innovations to come from this passionate team.

“We have a really small team that is highly adaptable and knows how to leverage each other’s strengths,” a Loftie spokesperson told us. “And even though we work hard, we still know how to have fun!”

Photo of the Loftie Clock
Loftie has devised simple solutions to help people get a good night’s sleep.

Loftie appeals to people of all ages and backgrounds. One customer could be a single woman who wants to focus on self-care and put her nightly anxieties to rest. Another customer may be in a marriage slump and want to discourage smartphone use in the bedroom.

“Loftie is, at its core, an alarm clock,” the team said. “It features a two-phase alarm, designed for the way people wake up.”

The first sound is subtle and peacefully lulls a person out of sleep. The second alarm uses more persistent sounds to get a person out of bed.

The smart alarm clock can facilitate a much-needed change in routine that supports greater peace of mind.

In addition to its alarms, Loftie has sound and wellness content to improve sleep quality. Its features include white noises, soundscapes, guided meditations, breathwork, and sleep stories. The soundscapes range from ocean waves lapping on shore to cicadas humming in tall grass. Loftie has a Bluetooth speaker as well, so singles and couples can use their own playlists to rock themselves to sleep.

Loftie comes with a built-in nightlight and blockout mode to blend in seamlessly with the bedroom’s ambiance.

The Loftie app is available on Google Play and the App Store. The app allows users to set alarms and adjust volume from their phones.

Go to Bed Relaxed. Wake Up Refreshed

Singles and couples can use Loftie’s alarms to turn their bedrooms into a phone-free zone. The technology empowers people to take control of their nightly routines and foster healthy sleep habits.

Many customers say the natural sounds offer a more soothing wake-up call than the blare of an alarm, and that helps them start the day with a satisfied sigh rather than an irritated groan. Plus, Loftie includes a variety of meditation and sound features designed to help a person unwind at the end of the day. Users can turn off the television, put their smartphones away, and listen to the sound of a rainforest, an ocean, or another soundscape.

“With every (frequent!) automatic update, Loftie just keeps outdoing expectations,” Sheary wrote in a Google Play review. “Thanks, Loftie, for this excellent approach to diminishing my phone screen time.”

An array of soundscapes are available for the user’s listening pleasure.

“Really enjoying my Loftie so far! Love the playlists and sound options while being able to turn off my phone for the night,” a single woman named Christine said.

“The Loftie is great,” said Justin. “Love the design and the preset sounds are great to wake up to!”

Loftie is a sensible tool for couples navigating shared sleep time and different waking hours. The soundscape gives them something they can listen to as they read or relax before bed, and Loftie can manage multiple alarms with different sounds. This all-purpose alarm can replace smartphones and remove distractions from the bedroom.

In 2021, the Loftie team published a book called “The Mysteries of Sleep.” The book delves into the science, myths, and legends formulated around sleep. It is meant to be entertaining and relatable while still conveying useful tips for a healthy lifestyle. The author uses a combination of artwork and storytelling to help people understand how important sleep is in human society.

A reader named Nicole said the book was “gorgeously designed and informative.” She would flip through its pages to relax before bedtime.

Loftie Promotes a Balanced Approach to Bedtime

I’m a night person looking to convert to life as a morning person. And it’s rough going. In my efforts to wake up earlier and happier, I need all the help I can get. Loftie offers meaningful support in streamlining the bedtime routine and easing the morning transition from sleep to wakefulness. Its smart alarm clock has a gentle and high-tech touch that makes the morning less of a struggle.

The Loftie team has received positive feedback from many users who have used this intuitive alarm clock to reclaim their sleep. Singles and couples can benefit from the soothing sound baths and gentle rise-and-shine alert. The clock offers meditation tools, soundscapes, and even bedtime stories in an effort to help the mind let go of daily cares.

If you’re struggling to embrace mornings, consider using Loftie as your new and improved wake-up call.

“You don’t have to hate mornings and waking up,” the team said. “Loftie can help change the start to your day and the relationship you have with mornings.”